Framer Pricing 2026 Explained: Every Plan, Hidden Costs & Real Numbers

Most people get confused by Framer pricing before they've signed up for anything. And honestly, Framer's pricing page doesn't help. Three tiers, a feature list, and almost no guidance on what you actually get or what you'll actually pay once you factor in editors, bandwidth, and the features gated behind the higher tiers.

I've been building Framer sites for two years and lead Omakase a Framer template studio that ships on Pro. I've hit the bandwidth limit, migrated a site without 301 redirects (don't do this), and watched the October 2025 pricing overhaul catch a lot of people off guard.

Here's the full breakdown: what each plan actually includes, what Framer doesn't put in the headline, and which tier makes sense for your situation.

Key Takeaways

• Framer's current plans as of October 2025: Free ($0), Basic ($10/mo annual), Pro ($30/mo annual), Scale ($100/mo annual only), Enterprise (custom). The old Business plan at $75 is gone. Any new site you publish starts on these tiers. If you're on a plan with a '24 suffix in your project settings, you're on a grandfathered legacy plan and can stay there unless you choose to switch.

• Basic is now significantly weaker than it was before October 2025. It dropped from $15 to $10 but pages went from 1,000 to 30, bandwidth went from 50GB to 10GB, and CMS collections went from 2 to 1. At $10/mo it's cheap, but it's only genuinely useful for a simple portfolio or one-page site. The moment you want a blog alongside your main content, you need Pro.

• Four costs Framer doesn't put in the headline: (1) 301 redirects are Pro-only if you're migrating from any other platform, Basic means your old URLs break and Google notices; (2) extra editor seats cost $20/mo each on Basic and $40/mo each on Pro, the base plan price is for you alone; (3) A/B testing is a Scale-only paid add-on, not Pro; (4) Framer has no native ecommerce, so any checkout setup requires a third-party tool with its own fees.

• Framer adjusts pricing by billing country. In India, Brazil, Mexico, Indonesia, the Philippines, and around 20 other countries, the checkout price is automatically lower typically 30-60% less than US pricing. A $30/mo Pro plan often lands at the equivalent of $12-18/mo in INR. No coupon needed, it applies at checkout based on your billing location.

• The Pro plan at $30/mo is the realistic minimum for any serious site. You need it for 301 redirects, staging, more than one CMS collection, and relational CMS. 90% of real Framer sites need Pro. If you're debating between Basic and Pro, the answer is almost certainly Pro.

• Framer is cheaper than Webflow for 1-3 person teams on marketing sites. Webflow separates workspace plans (who can build) from site plans (where it lives), so teams pay twice. Framer bundles hosting and design tools though editor seats are still add-ons, so factor those in before comparing final costs.

Which Framer Plan Do You Actually Need?

The table gets you to a starting plan. Your real cost depends on editors, locales, custom domains, and which region you're billing from, so once you've narrowed down a tier, run your setup through our Framer cost calculator to see the actual monthly number before you commit.

Every Framer Plan in 2026: The Honest Breakdown

Framer restructured everything in October 2025 cutting from five tiers to three main paid plans. It simplified the decision, but it also changed what you get at every price point. Here's what each tier actually includes.

Free Plan

Free is more useful than most people expect. You get the full editor with AI tools, 1,000 pages, and 10 CMS collections. The two restrictions: no custom domain and a "Made in Framer" badge on your published site.

That makes it genuinely useful for building and testing before you commit. My recommendation: design your entire site on Free, get it exactly right, then upgrade when you're ready to publish on your domain. Don't pay for Framer until you have a site you're happy with.

Basic Plan - $10/mo Annual ($15/mo Monthly)

Basic got cheaper in October 2025 -- it dropped from $15 to $10. But it also got meaningfully weaker:

• Pages: 1,000 → 30

• Bandwidth: 50GB → 10GB

• CMS collections: 2 → 1

Thirty static pages sounds like enough until you're building a site with a home page, about, services, case studies, contact, blog index, and individual blog posts. The single CMS collection limit is the bigger issue -- you can't have a blog and a portfolio section both on Basic. One collection, period.

One more thing most people miss: the base price is for you alone. Every additional editor costs $20/mo. Add one designer and Basic is suddenly $30/mo -- the same price as Pro, with half the features.

Good for: Solo portfolio sites, simple one-page landing pages, designers building personal side projects.

Not good for: Any site with a blog and another content section, video-heavy pages, team workflows, or migrations from any platform.

Pro Plan - $30/mo Annual ($45/mo Monthly)

This is the plan 90% of serious Framer sites actually run on. Here's what you get:

• 150 static pages

• 100GB bandwidth

• 10 CMS collections with 2,500 items each

• Staging and instant rollback

• 301 redirects

• Relational CMS

• Roles and permissions

Two things push most people to Pro specifically: the second CMS collection and 301 redirects.

If your site has a blog and a case studies section two separate CMS collections you need Pro. Full stop. And if you're migrating an established site from Webflow, WordPress, or anywhere else, you need 301 redirects. Without them, every old URL your site had becomes a dead end. Google counts those as broken pages and your rankings take the hit.

I migrated a client's Webflow site to Framer before really understanding this. Launched on Basic to "test it first." Within two weeks, we were watching position drops in GSC that took two months to recover from. Lesson: if there's a migration involved, start on Pro.

Editor seats on Pro cost $40/mo per additional person. A two-person studio is $30 + $40 = $70/mo. Three people: $110/mo. Still cheaper than Webflow for most team configurations, but not the $30 headline price.

Monthly billing is available at $45/mo a 50% premium over annual. If you're building anything that lasts more than four months, annual is the easy math.

A two-person studio on Pro is $70/month, not $30, and a three-person studio is $110. The math compounds quickly, which is why I built a Framer cost calculator that takes your editor count, locale count, and region as inputs and returns the real monthly cost.

Scale Plan - $100/mo Annual Only

Scale replaced the old Business plan, which was $75/mo. It's $100/mo, and there's no monthly option.

What Scale adds over Pro:

• 300 pages base (expandable to 500 with add-ons)

• 200GB bandwidth (expandable to 2TB)

• 20 CMS collections base (expandable to 40)

• 10,000 CMS items base (expandable to 40,000)

• 300+ CDN locations (vs 20 on Pro)

• Events and funnels analytics

• Priority support

• A/B testing as a paid add-on

• Advanced hosting options

The expandable limits are Scale's main differentiator. High-traffic sites, agencies running large content operations, and SaaS companies with big blog archives genuinely need the headroom.

Most sites don't need Scale. If you're asking whether you need it, you almost certainly don't yet. Hit Pro's limits first and then upgrade. The 10 CMS collection limit is usually what forces the move.

The 4 Hidden Costs Framer Doesn't Talk About

1. 301 Redirects Are Pro-Only

The most quietly impactful limitation in Framer's pricing. If you're migrating a site from Webflow, WordPress, Squarespace, or anywhere else -- and you want to preserve your SEO authority you need to redirect old URLs to new ones. Without 301 redirects, every link pointing to your old pages becomes a dead end.

Basic doesn't have them. You need Pro at $30/mo minimum before you can run a clean migration.

2. AI Crawlers Count Toward Your Bandwidth

This is something almost no pricing guide covers. GPTBot, ClaudeBot, Google-Extended, PerplexityBot -- all of the major AI crawlers hit your site regularly and Framer counts their traffic toward your monthly bandwidth limit just like human visitors.

On a Basic plan with 10GB bandwidth, a well-ranked site getting consistent AI crawler traffic can push toward overages faster than expected. If your content is getting cited in AI search results which is a good outcome, not a bad one the crawler traffic that follows can add up. Worth knowing before you assume 10GB is comfortable.

3. Editor Seats Are Add-Ons, Not Bundled

The plan price is for you, solo. Every additional editor is a separate monthly charge $20/mo per person on Basic, $40/mo per person on Pro. Viewers are free, but anyone who needs to make changes to the site is billed.

Do the math before assuming Pro is $30/mo for your whole team. A two-person studio on Pro is actually $70/mo. Three people: $110/mo. That's still reasonable for what you get, but budget the real number.

4. Native Ecommerce Doesn't Exist

If you need a product catalog, cart, and checkout inside your Framer site, it isn't there. Framer has no native ecommerce. The workaround is embedding LemonSqueezy, Gumroad, or Stripe payment links which adds transaction fees on top of your Framer subscription, a less seamless checkout experience, and no native inventory or order management.

For digital products templates, plugins, courses the third-party route works fine. I run Omakase's sales through a payment layer on a Framer site and it works well. For physical products or anything needing a real cart, Webflow is a more capable tool until Framer adds native checkout.

The PPP Discount: Real Savings If You're Outside the US

Framer localizes pricing by billing country. In India, Brazil, Mexico, Indonesia, the Philippines, and around 20 other markets, the checkout price is automatically reduced typically 30-60% off the listed USD price.

I'm based in Delhi. Pro doesn't cost me $30/mo. The INR price that shows up at checkout is significantly lower, and it applies without any code or request. Framer adjusts it based on your billing location at signup.

If you're in a PPP-eligible country and you're looking at Framer's pricing thinking it's out of reach check checkout before deciding. The difference between the USD headline price and what you'll actually pay can be substantial enough to change the math entirely.

One thing to know: the discount applies based on your billing country. If you're billing through an international card set to a US address, you'll see US pricing. Use a local billing method to get the localized rate.

Once You've Picked a Plan: What to Actually Build

Here's the thing no pricing guide tells you: the plan decision is the easy part. The real question is what you build on it.

I've watched designers spend three or four weeks building a SaaS marketing site from scratch on Pro. The site launches late, the mobile layouts need another pass, and there are still placeholder sections on go-live day. The $30/mo Pro plan wasn't the problem starting from a blank canvas was.

The math on templates is simple. A quality Framer template is a one-time cost. If it saves you two weeks of design and CMS architecture work, it pays for itself in the first month regardless of your plan.

What I'd pair with each tier:

If you're on Basic: You need a template built for Framer's single-collection CMS constraint. Our Portfolio templates are designed around exactly this clean layouts, a single CMS-driven work section, nothing that quietly needs a second collection to work properly.

If you're on Pro running a SaaS or startup site: You want something with proper CMS architecture for a blog alongside the main marketing sections. Our SaaS templates ship with staging-ready setup and pre-built blog CMS the structure Pro was designed for.

If you're on Pro building a course or creator site: Managing curriculum, testimonials, and blog content means three separate CMS collections at minimum. Our Course templates are built with this multi-collection structure already in place.

If any of those fit your project, drop your email on the Omakase site we'll send a 20% discount code straight to your inbox.

Framer vs Webflow Pricing: The 2-Paragraph Version

Framer is cheaper for solo users and small teams building marketing sites. A solo freelancer hosting one site pays $10/mo on Framer Basic vs $14/mo on Webflow Basic. That gap widens for teams because Webflow separates workspace plans (collaboration) from site plans (hosting) so a 3-person team on Webflow is paying for both separately. On Framer, it's one plan price plus editor add-ons.

Webflow wins on: native ecommerce, CMS operations with thousands of items, and multi-client agency workflows with shared component libraries. If any of those are core requirements, Webflow is the right tool. For most marketing sites, landing pages, portfolios, and startup websites Framer is more affordable and faster to ship on.

The Bottom Line: Which Plan Should You Get?

Solo designer building a portfolio: Basic at $10/mo. Stop second-guessing.

Any site with a blog and at least one other CMS section: Pro at $30/mo. Basic will force an upgrade within two weeks and mid-project plan switches are more annoying than just starting on Pro.

Migrating from any other platform: Pro at $30/mo. You need 301 redirects. Non-negotiable.

Outside the US: Check your local price before deciding anything. The PPP discount often makes Pro the obvious starting point even on a tight budget.

3+ person team or high-traffic site: Scale at $100/mo but only once you've actually hit Pro's limits. Most teams that jump straight to Scale are paying for headroom they don't need yet.

The October 2025 pricing overhaul made Framer simpler but it also made Basic meaningfully weaker. The community pushback has been real going from 2 CMS collections to 1 on Basic was the specific change that frustrated a lot of longtime users. Framer's argument is that only 10% of Basic users were using both collections. I'd still call it a mistake. For $10/mo to be genuinely useful beyond a single-page site, that second collection is what made it viable.

For now: if you're building anything real, start on Pro.

FAQ

Is Framer free to use?

Yes. The Free plan lets you design and build any site at no cost. Restrictions are no custom domain and a "Made in Framer" badge on your published site. For learning the platform, prototyping, or building before you're ready to go live Free is the right starting point.

Is the Framer Pro plan worth it for a solo designer?

For most solo work, yes. If your site needs a blog alongside another section, 301 redirects for SEO, or staging to test changes before they go live Pro is the minimum that covers it. The only case where Basic makes sense solo is a clean portfolio with one CMS section and no platform migration involved.

What happens when I exceed Framer's bandwidth limit?

Framer gives you a grace period for the first month you go over and sends an email notification. If you consistently exceed the limit over two or more months, they'll ask you to upgrade. Your site stays live during the grace period it doesn't go offline immediately.

Does Framer offer discounted pricing for India and other countries?

Yes. Framer uses localized pricing with automatic regional adjustments at checkout. In India and most emerging markets, the price is lower based on your billing country typically 30-60% less than US pricing. No coupon or request needed, it applies automatically when you sign up with a local billing method.

Can I switch from monthly to annual billing on Framer?

Yes, at any time from your project settings. Annual billing saves around 33% on Basic and Pro compared to monthly. The Scale plan is annual-only there's no monthly option at that tier.

Does Framer Pro include A/B testing?

No. A/B testing is only available as a paid add-on on the Scale plan ($100/mo). If A/B testing is a core workflow requirement, Scale is the minimum tier before the add-on cost. [Note to Arjun: when the Omakase A/B testing plugin launches, this is a natural FAQ answer update mention the plugin as a Framer Marketplace alternative here.]

Can I run a business site on Framer's free plan?

Not practically. Free doesn't support custom domains, so your site is on a .framer.website subdomain. That's not viable for a professional context. Basic at $10/mo is the real minimum for a published business site.